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Lite Image Editor

Convert JPG to WEBP

Drop the JPG and download it as WEBP — same look, considerably lighter.

Drop an image here

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PNG, JPG, WEBP, HEIC, AVIF, JXL, GIF, BMP, TIFF and SVG · up to 20 MB

The change that shows up most in page speed

If you run a site with photographs and want it to load faster, this is the one optimisation you can do in an afternoon that genuinely shows. WEBP weighs 25–35% less than a JPG of the same apparent quality, and every current browser has understood it since 2020.

The impact isn't just a feeling of speed. Largest Contentful Paint — one of the Core Web Vitals Google uses as a ranking factor — is usually determined by exactly that big image near the top of the page. Cutting it by a third moves the metric directly.

Watch out for double compression

A JPG has already been through lossy compression. Converting it to WEBP decodes it and compresses it again, this time with a different codec. At reasonable qualities you won't see it, but it's worth knowing the best result doesn't come this way:

  • If you still have the original — the RAW, the export PNG, the designer's file — convert that to WEBP directly. You save a generation of loss.
  • If all you have is the JPG, convert it and don't overthink it: the gap from the ideal route is small and the size saving is large.
  • What you shouldn't do is bounce between formats repeatedly. Every round trip adds degradation that never comes back.

WEBP or AVIF?

AVIF compresses better still, roughly 20–30% below WEBP. In exchange it takes longer to encode and its support outside the browser is worse. For most sites WEBP is the sweet spot: nearly all the saving, none of the complications. If you serve a great many images and bandwidth is a real cost, AVIF starts to pay off.

How much it weighs, measured

Not an estimate. It's this same conversion run on our server, with the quality settings applied when you do it yourself.

Source fileJPG704 kB
ResultWEBP638 kB
Difference−9 %

Measured in August 2026 on a 2048×1536 photograph. Your image will give a different figure, since it depends on what's in it, but the ratio will look similar.

Common questions

How much will I save?
25–35% against a JPG of the same apparent quality, sometimes more on large photographs. Across a page with twenty images that's the difference between loading fast and not.
Do all browsers support it?
Yes. Chrome, Firefox, Edge, Safari and the mobile browsers have supported WEBP since 2020. If your audience is on current desktop or mobile browsers, you don't need a fallback.
Do I lose quality converting?
There's a second compression, because your JPG was already lossy. At the default quality it isn't visible. If you still have the uncompressed original, converting that straight to WEBP gives a better result than going through JPG.
Should I delete the JPGs afterwards?
No. WEBP is for publishing; the original is for archiving and re-editing. If you ever need another version, you'll want to start from the JPG rather than an image compressed twice over.
What if someone downloads the image from my site?
They'll get a WEBP, and their desktop software may not open it. That's the price of serving the efficient format, and it's why converters like this exist in the other direction.